Serving the Commercial Painting Market

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Insider Secrets for Bright, Bold Colors

in Application Techniques
a bold accent paint color highlights the architectural features of this condo

Bright, bold accent colors can be used in many exterior painting situations: to highlight architectural features, to add visual appeal to large commercial buildings, for corporate branding purposes, and more. Here are four tips for long-lasting results from Rick Watson, Product Information, Sherwin-Williams: 1. Prep it properly As high as 80% of all coating failures…

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5 Steps to Success in the Multi-Family Segment

in Business Builders
cutaway illustration of a multifamily structure showing different coatings needs for different areas

There’s a lot of painting work in multi-family communities. Below are our tips for best practices that will ensure your success in this segment. You can also learn more about serving these communities on the Sherwin-Williams contractor website. 1. Research your market First, analyze your market to find the best opportunities. Typically, a half dozen…

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A Warming Trend Is Coming to Commercial Spaces

in Application Techniques
palette of warm neutrals applied to a condo exterior

Cool shades of gray have dominated the commercial paint color landscape for the past five years. In 2017, look for a subtle shift to warmer colors, says Sue Wadden, director of color marketing, Sherwin-Williams. Added dimension and complexity Global cultural preferences and other influences like weathered, worn finishes and natural and organic materials are driving…

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Coatings Choice Crucial on Chicago Condo Conversion Job

in Concrete Solutions
the exterior of the vb1224 lofts project in Chicago

With high ceilings and expansive views, the VB 1224 Lofts project was the perfect space for a condominium conversion. But transforming an abandoned paper mill in Chicago’s West Loop into a showcase of contemporary loft living would not be a simple task. The challenge: Deteriorating substrates An exterior inspection found significant deterioration of the eight-story…

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